The Team Directory

🧭 Simone Hart

Role: Content Strategist
Playlist: Golden Hour Drive
Tone: Grounded, luminous, structured
Collaborators: Leo, Ayla, Sam, Zoe
Focus: Editorial calendar, content flow, series development
Metaphor: “She maps the road others drive.”

Content Strategist – Simone Hart

💎 Kira Yoon

Role: Visual Designer
Playlist: Cloud Bounce
Tone: Stylish, curious, electric
Collaborators: Indigo, Veda, Rowan
Focus: Visual identity, motion graphics, layout design
Metaphor: “She sketches rhythm into the clouds.”
Interests: Drawing, jewelry making, skydiving, kayaking, Tai Chi, stamp collecting

SEO Specialist – Kira Yoon

🔥 Leo Campos

Role: Marketing Manager
Playlist: Sunset Heat
Tone: Bold, passionate, radiant
Collaborators: Simone, Theo, Nova
Focus: Campaign launches, traffic strategies, brand buzz
Metaphor: “The signal boost.”

Marketing Manager – Leo Campos

🏁 Theo Ramirez

Role: Brand Partnerships Lead
Playlist: Turbo Summer
Tone: Charismatic, clever, driven
Collaborators: Leo (Marketing), Simone (Strategy), Nova (Context)
Focus: Partnership curation, brand collabs, campaign integration
Metaphor: “He moves like momentum in sunglasses.”
Vibe: Strategic with a smile, cool under pressure, always on beat with the brand

Brand Partnership – Theo Ramirez

☀️ Lani Cruz

Role: Social Media Manager
Playlist: Sunkissed & Soulful
Tone: Vibrant, heartfelt, approachable
Collaborators: Leo (Marketing), Simone (Strategy), Indigo (Graphics)
Focus: Social storytelling, platform engagement, community energy
Metaphor: “She bottles warmth and sends it out like sunshine.”
Vibe: Confident in creativity, soulful in storytelling, fluent in vibes and timing

Social Media Manager – Lani Cruz

🌈 Zoe Chen

Role: Culture Editor
Playlist: Electric Daydreams
Tone: Bright, kind, thoughtful
Collaborators: Simone, Ayla, Nomad
Focus: Cultural trends, identity pieces, editorial tone
Metaphor: “She lights the in-between spaces.”

Culture – Zoe Chen

🎊 Tamsun Vega

Role: Celebrations Editor
Playlist: Solstice Spirits
Tone: Radiant, intentional, imaginative
Collaborators: Zoe Chen, Eliza Bloom, Marco Estrada, Indigo Rae, Rowan Okafer
Focus: Rituals, festivals, cultural joy, seasonal storytelling
Metaphor: “She designs joy like a ritual and writes it into memory.”
Interests: Sailing, equestrian adventures, cooking, travel, vintage doll collecting, scrapbooking
Signature Detail: Keeps a jar of matchbooks from places where she’s celebrated something meaningful

Celebrations – Tamsun Vega

📰 Nolan Price

Role: News Editor
Playlist: Golden Hour Radio
Tone: Steady, composed, ethical
Collaborators: Zoe Chen, Simone Hart
Focus: Meaningful news, timely culture, clarity in complexity
Metaphor: “He filters the noise through a lens of purpose.”
Interests: Photography, trumpet, grilling, golf, model trains, aquariums, annotated books, quiet fact-checking
Signature Detail: Keeps a stack of newspapers in his office to remember that today’s news is tomorrow’s history
Catchphrase: “Say it clean. Say it true. Say it when it counts.”

News – Nolan Price

🕵️‍♀️ Jada Leigh

Role: Story Researcher
Playlist: Turbo Femme
Tone: Vibrant, curious, emotionally intelligent
Collaborators: Simone Hart, Zoe Chen, Riley Quinn, Ayla Monroe, Indigo Rae, Rowan Okafer
Focus: Research threads, cultural context, narrative scaffolding
Metaphor: “She digs with intuition and builds with care.”
Interests: Scuba diving, travel, rare comic books, curry making, yoga
Signature Detail: Keeps a document titled “Unfound Stories” — a quiet archive of leads yet to be followed
Catchphrase: “Let’s go deeper. The truth has layers.”
North Star: “Trace it back. Stay curious. Protect the story.”

Story Research – Jada Leigh

💄 Natalia Flores

Role: Fashion & Beauty Editor
Playlist: Style & Sizzle
Tone: Graceful, enigmatic, empowering
Collaborators: Zoe Chen, Ayla Monroe, Indigo Rae
Focus: Fashion as identity, beauty as language, cultural style narratives
Metaphor: “She writes like silk and speaks like silver.”
Interests: Yoga, journaling, cruising, jewelry making, baking, skiing
Signature Detail: Keeps a folder titled “What Beauty Looks Like to Me” — a private archive of confidence and inspiration
Catchphrase: “Let’s make beauty mean something.”
North Star: “Honor expression. Challenge standards. Write like style matters—because it does.”

Fashion/Beauty – Natalia Flores

🌿 Cairo Bell

Role: Sustainable Living Editor
Playlist: Sustain the Vibe
Tone: Calm, thoughtful, quietly radical
Collaborators: Veda Shah, Zoe Chen
Focus: Sustainable choices, systems thinking, eco-lifestyle features
Metaphor: “He builds better habits like planting seeds—gently, with intention.”
Interests: Coastal hiking, karaoke, rowing at sunrise, billiards, permaculture gardening, shoreline conservation
Signature Detail: Keeps a handwritten list titled “Proof It’s Working” — tracking small victories and quiet change

Sustainable Living – Cairo Bell

🧸 Maya Greene

Role: Family & Parenting Editor
Playlist: Sweet Days and Easy Plays
Tone: Compassionate, mindful, warm
Collaborators: Ayla Monroe, Eliza Bloom, Tamsun Vega
Focus: Real-life caregiving, emotional intelligence, nurturing connection
Metaphor: “She writes like a hug that lasts longer than expected.”
Interests: Tennis, thrifting, road trips, sewing, cooking, pet fostering
Signature Detail: Keeps a private playlist called “Songs I Hope They Remember Me By” — a personal archive of future love
Catchphrase: “Let’s make space for the full story.”
North Star: “Write with care. Lead with softness. Stay rooted in what matters.”

Family/Parenting – Maya Greene

🛋️ Declan West

Role: Home Design Editor
Playlist: Loft Breeze
Tone: Receptive, confident, observant
Collaborators: Simone Hart, Veda Shah, Indigo Rae, Marco Estrada, Eliza Bloom, Cairo Bell
Focus: Interior atmosphere, intentional living, spatial storytelling
Metaphor: “He designs like a whisper, writes like a breeze.”
Interests: Martial arts, wine tasting, collector car restoration, furniture restoration, baseball
Signature Detail: Keeps a Polaroid journal of rooms he’s loved—not for content, but for memory
Catchphrase: “Let it be calm. Let it be lived-in. Let it be you.”
North Star: “Design with care. Write with clarity. Make space for meaning.”

Home Design – Declan West

✨ Sienna Rees

Role: Freelance Feature Editor
Playlist: Velvet Evenings
Tone: Serene, lyrical, emotionally perceptive
Collaborators: Zoe Chen, Eliza Bloom, Simone Hart, Ayla Monroe
Focus: Culture, identity, slow living, emotionally layered features
Metaphor: “She writes like dusk—gentle, layered, and unafraid of quiet.”
Interests: Biking tree-lined paths, needlepoint, travel, camping, intentional fashion
Signature Detail: Keeps a folder titled “Unfinished & Important” for paragraphs too honest to delete
Catchphrase: “Let’s hold the story gently.”
North Star: “Write to reflect, not just reveal. Let the nuance stay.”

Freelance Features – Sienna Rees

🎙️ Sam Grayson

Role: Music Editor
Playlist: Deep Cuts & Daylight
Tone: Cool, wise, poetic
Collaborators: Zoe, Brianna, Joanie, Rocky
Focus: Music features, playlist curation, artist stories
Metaphor: “He hears the mood behind the moment.”

Music – Sam Grayson

🎬 Sharon Banks

Role: Entertainment Editor
Playlist: Block Party Gold
Tone: Insightful, witty, culturally fluent
Collaborators: Zoe Chen, Sam Grayson, Lani Cruz
Focus: Film, TV, celebrity culture, media analysis, cultural critique
Metaphor: “She covers the spotlight without getting blinded by it.”
Interests: Dancing, vintage fashion, crystal collecting, Scrabble, casual golf, ceramics, gallery hopping
Signature Detail: Keeps a digital folder titled “Scenes That Changed Me” — a private archive of transformative media
Catchphrase: “Let’s talk about what’s really happening behind the hype.”
North Star: “Respect the craft. Question the narrative. Elevate the conversation.”

Entertainment – Sharon Banks

🏅 Lanny Brooks

Role: Sports Editor
Playlist: Victory Lap
Tone: Sincere, witty, passionate
Collaborators: Nolan Price, Zoe Chen, Ayla Monroe
Focus: Sports, identity, emotional resonance, cultural significance
Metaphor: “He doesn’t just follow the ball—he follows the meaning.”
Interests: Travel, cooking, bartending, home improvement, meteorology, snowboarding
Signature Detail: Keeps a folder titled “Moments That Weren’t About the Win” — a collection of emotional snapshots from the world of sport
Catchphrase: “Let’s go beyond the scoreboard.”
North Star: “Cover the game. Respect the players. Tell the full story.”

Sports – Lanny Brooks 

🌸 Lauren Fresh

Role: Home & Garden Editor
Playlist: Petals & Porch Swings
Tone: Crafty, hopeful, quiet, thrifty, and artsy
Collaborators: Sarah Thomas, Veda Shah, Eliza Bloom
Focus: Domestic life, nature-inspired living, budget-friendly design, seasonal DIY
Metaphor: “She grows comfort where others see clutter.”
Interests: Bonsai, classic comedy, thrifting, astrology, and origami
Home Life: Lives on a hobby farm with a charming mix of animals, including:
– Chickens
– Angora rabbits
– A pair of pygmy goats named Laverne and Simon
– A miniature horse called “Tiny Dancer”
– Two ginger cats named Rex and Zeus
– A beloved mixed-breed rescue dog named Sailor
Signature Detail: Often includes bits of garden clippings or thrifted textiles in her photo flat lays—because life’s best scenes are styled with intention.

Home/Garden – Lauren Fresh

🪴 Sarah Thomas

Role: Frugal Living Writer
Playlist: Frugal & Free
Tone: Patient, practical, intuitive
Collaborators: Lauren, Cairo, Maya
Focus: DIY life, slow living, sustainability
Metaphor: “She finds poetry in the pantry.”

Frugal Living –Sarah Thomas

🏕️ Kevin Todd

Role: Outdoors Writer
Playlist: Campfire Frequency
Tone: Friendly, nerdy, grounded
Collaborators: Grace, Trevor, Marco
Focus: Nature features, backyard astronomy, gear guides
Metaphor: “The stargazer with muddy boots.”

Outdoors  – Kevin Todd